The Coxside porcelain concern, the first factory to manufacture hard-paste porcelain in England, was started in Plymouth, England, in 1768 by William Cookworthy (Cookworthy, William). The plant was moved to Bristol in 1770. At Bristol, Cookworthy continued along previous lines, with such ware as ornamental figures that display much of the lavish, grandiose, or intricate character of Plymouth (Plymouth porcelain) ware. The firm was taken over in 1774 by Richard Champion. Champion concentrated on tea and coffee services, flowers being the favoured decoration. More sophisticated ornament, usually Neoclassic rather than Rococo, was reserved for commissioned work, which formed a large proportion of Bristol services. Soft-paste porcelain, usually known as Lund's Bristol, was made at Benjamin Lund's china factory in 1748–52, after which it was taken over by the Worcester Porcelain Company.